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A Degree in Network Marketing? – It’s About Time!

| Posted in Internet Network Marketing Business |

30

Degree in Network Marketing Especially newcomers to the industry often feel quite uneasy telling friends and family exactly what it is they do. The simple reaction of, “oh, you’re doing one of those pyramid things,” sends shivers down their spine and stops them cold in their tracks.

Would having a Degree in Network Marketing make them feel better?

 

Maybe. At the very least it would lend more validity to the industry. No college in the world would offer a degree in something that wasn’t legitimate.

The business model of Network Marketing, or Multi-Level Marketing isn’t new. It’s been around for at least 50 years and it contributes billions of dollars yearly to the global economy. However, its reputation has only slightly improved in recent years. Mainly because of such celebrities as U.S. President Bill Clinton, Donald Trump and Warren Buffet. Just to name a few.

When you look at it with an open mind, it’s actually quite a brilliant business model. One that allows ordinary people start their own business, often just for a few hundred dollars start-up cost, and potentially go on and achieve extraordinary success. More millionaires have been made in this industry then in any other. But still it has a bad name because of a few rotten apples.

Bethany College to be the first to offer degree in Network Marketing

 

LINDSBORG, Kan.— Bethany College will add a new network marketing curriculum in fall 2011. The program was created through Bethany’s new Center for Servant Leadership that promotes the awareness, understanding, and practice of servant leadership by individuals and organizations.

This is a major step forward towards the acceptance of the Network Marketing business model and one that is in my opinion long overdue.

Robert Carlson, the chair of the business program said this in a statement, “Entrepreneurs have not been taught how to correctly use network marketing. This has led to many using unethical, unsustainable, and nonproductive network marketing business models. We want to fill the education gap and teach students how to use the foundations of servant leadership to successfully and honorably operate a network marketing business.”

I love it! It’s about time and I hope this is only the first of many colleges out there to offer a Degree in Network Marketing to their students.

Please read MLMWatchDog.com’s article on the same subject HERE.

 

A Degree in Network Marketing – We’ve Come a Long Way, Baby!

 

I don’t know about you, but I am getting tired of the looks I sometimes get from friends and family when I tell them what I do. It’s time for our industry to be treated with the respect it deserves. I feel (and that’s just my opinion) the success rate in our industry would rise significantly if newcomers to the industry will be taught correctly.

Here’ s looking forward to a bright future where we can all hold our heads up high and proudly proclaim…

“I am a Network Marketer and darn proud of it!…And by the way, did you know, you can even get a College Degree in Network Marketing  now?”

 

We’ve come a long way baby, and it’s only getting better.

To Your Success,


The Enlightened Networker

P.S. What are your thoughts about this? You know I always appreciate your feedback in the comments below. Please don’t miss the “Follow up on A Degree in Network Marketing” I wrote after Len Clements Founder & CEO of MarketWave,Inc, left me some links with more information in the comments below. You don’t want to miss this!

P.P.S. And as always I would really appreciated if you could share this article with your friends and followers….And…Don’t forget to give it your vote of approval by clicking the Google +1 button in the Sharebar. Thank You! I truly appreciate you!

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Comments (30)

thanks for the insight. I agree this is a worthy industry. There is nothing like being an Internet Marketer. We deserve this respect.

Gerri

[Reply]

Ilka Flood
Twitter:
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Hi Gerri,

I totally agree with you and maybe this will help giving us the respect we deserve. I sure hope so!

It’s only the beginning. I feel there will be a lot more of this coming down the pike. Especially in this economy.

Thanks for visiting my blog and for leaving your thoughts!

Have a great weekend!

Ilka

[Reply]

Hey Ilka,

Isn’t that great? People beginning to see the industry for what it is in the academic world. The impact, the friendship. The personal development, it’s absolutely amazing!

Though I also think people should not be so caught up in the certificate but on what they can REALLY get from it. Network marketing is no academic. It’s practical. It’s action!

Thanks for letting us know about this. Maybe it would be good to go learn some stuffs there, or maybe teach. lol You never know :)

~Tosin

[Reply]

Ilka Flood
Twitter:
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Hi Tosin,

It’s absolutely great! And I think you would be a wonderful teacher. You have so much to give.

By the way, you hit on a very valuable point. There’s much more to network marketing than school books can teach. I don’t think there’s any other industry out there that promotes personal development and relationship building as much as NWM.

And no other industry where you can gain friends all around the globe whether you are in the same company or not.

Enjoy your weekend, my friend!

Ilka

[Reply]

Very interesting. I believe Network Marketing is becoming more accepted and mainstream. Some of the larger network marketing companies
are now advertising on tv. We have indeed come a long way.
John invites you to read..How To Use Blog Commenting to Create Free Leads and Drive TrafficMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi John,

Welcome to my blog! It’s a pleasure to meet you.

Yeah, I’ve seen advertisements of NWM companies on TV before. Kind of makes you wonder though ….I thought NWM was all about “word-of-mouth” advertising.

It does however, give the industry as a whole more respect.

Have a nice day!

Ilka

[Reply]

This made me wince. One of the big appeals of network marketing was the fact that anyone could do this regardless of socio-economic status, career, location, or education level. This will normalize network marketing to the point where a person potentially won’t be seen as legitimate *without* this new degree.

The pressure in other areas of society to have a degree to be considered worthwhile is rampant, but the freedom network marketing has enjoyed is in large part because there were no factors separating the high school dropout from the triple-masters-degree CEO in terms of worth, status, or success potential. With this new degree in network marketing, I see the beginning of the end in what made network marketing great. It’ll be just another corporate job if this gains popularity.
Delena Silverfox invites you to read..Born On The Streets Voucher CodeMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Delena,

I don’t necessarily agree that a person without a degree in NWM will be seen as not legitimate. Nobody said you HAVE TO have a degree in order to be successful.

Anyone still can do it, but those who need a little extra help with marketing now have an option. There are quite a few people out there who struggle because they are taught wrong by their uplines. This will help those learn how NWM is done correctly.

Of course there are other (free) ways to learn how it’s done, but some people feel better having a piece of paper for proof. It’s helps their self-image.

Thank you for leaving your thoughts!

Have a nice day!

Ilka

[Reply]

Ilka, aloha. That is welcome news on Bethany College.

Dr. Charles King is a long time (well over a dozen years) proponent of the Network Marketing Industry. You may have seen the Brilliant Compensation video clip he does with Tim Sales.

If people search online, they can find some great comments from him as well as other brief clips of Dr. King speaking.

In a quick search to bring something to your comment section on Dr. King, here is a note I found.

“Professor Charles King PhD is professor of Marketing at the University of Chicago (UIC), Illinois, USA. He runs the world’s first Network Marketing diploma course and is also the author of “The New Professionals” – a book about how network marketing is now recognised as a “real” profession.

“Network marketing is an approach to sales and entrepreneurship so powerful that traditional companies are now borrowing it’s best features to apply to their operations. Unlike other sales channels, network marketing will not only survive the e-commerce revolution, but it will thrive because of it. These New Professionals are now finding an opportunity to fill in the missing pieces of that portrait of success and happiness they have been working so hard to perfect” (Professor Charles King PhD)

With it’s emphasis on a flexible business opportunity, access for all (low start up costs and overheads), and the value of residual income, network marketing responds to desires to be financially free now as well as planning for solid security upon retirement”.

THE NEW PROFESSIONALS – The Rise of Network Marketing as The Next Major Profession by Charles King & James Robinson

Best wishes for a terrific week, Ilka. Aloha. Janet
Janet invites you to read..Are you a Fool with a Tool? by Janet Callaway | The Natural NetworkerMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Janet,

Yes, I am familiar with “Brilliant Compensation,” and quite frankly I was a bit surprise by the headline stating that Bethany College was the first to introduce a curriculum in NWM.

I didn’t know about Dr. King’s book. That should make it at least the second book giving Network Marketing validity as a “real profession” next to Robert Kiyosaki’s “The Business of the 21st Century.”

That’s all incredibly good news for us!

Thanks for sharing what you dug up on Google! It’s very much appreciated!

Have a nice week! Aloha!

Ilka

[Reply]

Hi Ilka!

This is great news for Network Marketing! It’s really getting noticed and that means that it has achieved a semblance of “formality,” if I may call it.

Not that you need it but are you taking the course?
Elmar Sandyck invites you to read..How To Position Your Internet BusinessMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Elmar,

Absolutely! This is going to shine a whole different light on our industry. I’m very happy that we are moving in that (positive) direction.

I haven’t thought of it, but I’ll probably not be taking the course. I’m still paying off student loans from when I got my degree in Graphic Design.

As always, love to get your feedback, Elmar.

Ilka

[Reply]

Hi Ilka,

Awesome idea!

Adding a biz degree in network marketing to your resume will raise a few eyebrows. People like to judge our industry because of lack of credibility, or legitimacy. This might convert some of the skeptics.

I feel when you’re in the game long enough a degree may help but you build up a level of trust that supercedes any degree. Someone like Randy Gage or Eric Worre has already gained the trust of the masses, so they wouldn’t require a degree. As for a newbie, it would be something to think about.

Thanks for sharing!

Ryan
Ryan Biddulph invites you to read..How to Create a Blog Post QuicklyMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Ryan,

I sure hope this is helping to convert some of the skeptics out there. By golly, it’s been a long time coming.

I agree with you, I think newbies might benefit from this the most.

Thanks for stopping by and leaving your thoughts, Ryan!

Ilka

[Reply]

A degree in Network Marketing!

Great idea. The funny thing is that the really qualified people will not be the ones with the degree, they’ll be the ones making the money.

I’m wondering who will teach it, since the true maestros in this industry already train their downlines for far more cash than any institution would be able to share?

And to think I was surprised that it’s possible to take a degree in Golf-Course design…

Thanks Ilka, an entertaining and interesting piece of news!
Jym invites you to read..Underground Blogging Secrets Review – UBS UnearthedMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Jym,

Actually, I would really like to see some of the “Masters of the Industry” teach this instead of college professors. They’re the ones who’ve been in the trenches building their teams from the ground up.

Thanks for stopping by! Always great to get your feedback :)

Have a great week!

Ilka

[Reply]

Hi Ilka,

As an ex school and college educator myself I have always thought there is far too much emphasis on having the “right” piece of paper to do the job.

Having also held management positions in the corporate world I also had tro employ people and I often employed someone less qualified but who had a better attitude.

Naturally I was not popular with my management peers but then I have always rocked the boat I guess. Ha ha

This is just an indication of what our society values and so if a degree in network marketing can help to elevate the industry to where it should be anyway then I am all for it.

~Marcus
Marcus Baker invites you to read..How do you Manage a Runaway Split Second?My Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Marcus,

You must have a very unique perspective of this issue having been on both sides of the coin …Meaning a college educator as well as an internet network marketer.

Personally, I believe “street smart” beats “book smart” any day. But it’s good to know that network marketing will be taught in colleges in the near future. Like you said, if it can help elevate the industry to where it should be anyway, then like you, I’ll be all for it as well.

Cheers,

Ilka

[Reply]

Hi Ilka,
A network marketing degree!Interesting idea and useful at the same time.As you said,this industry prepared (and still do it on a large scale) a lot of millionaires.A degree would be a little recognition for so much benefits that mlm and online marketing generally brought to the global economy.
I appreciate the fact that you are a proud network marketer who knows his stuff very well and don’t hesitate to affirm that.

Thanks for sharing!
Have a sensational day,
Radu

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Radu,

Absolutely, if nothing else, this will lend some more credibility to the industry. It’s also a great opportunity to learn how it’s done correctly.

And yes, this industry has created many millionaires and contributes billions of dollars to the global economy. (Last figure I heard was $125 billion a year.)

Thanks for stopping by and leaving your thoughts!

Ilka

[Reply]

Hi Ilka,

I am the MLM consultant working with Bethany College on the development of this project. You can find more details in this report here:

http://www.marketwaveinc.com/viewalert.asp?id=153

Also, I have posted an interview with David Frost, the Assistant Professor who is in charge of Bethany’s MLM program. You can listen here:

http://www.marketwaveinc.com/RadioShow.asp

Thanks for your support!

Len Clements
Founder & CEO
MarketWave, Inc.

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Len,

Thank you so much for stopping by and adding to the conversation! I truly appreciate it.

I checked out the links and listened to the interview …twice. I will be doing a follow up on the subject. Thanks for sharing them!

Ilka

[Reply]

“Bonewits had intended to major in psychology but through Berkeley’s individual group-study program fashioned his own course of study. In 1970 he graduated with a bachelor of arts degree in magic [and thaumaturgy], the first person ever to do so at a Western educational institution.”

It’s a little behind, but MLM has gone the next step with this program. Perhaps this will help demystify the industry and hopefully act to level out some of the extremes.
Giovanni Esposito invites you to read..Competition Versus Inclusivity: The Umbrella ParadigmMy Profile

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Giovanni,

Welcome to my blog! Nice to see you here :)

Interesting bit of news. I had no idea there was such a thing as a degree in magic.

As far as Bethany College’s intention on offering a Degree in Network Marketing, I personally believe that if they do succeed it will have a ripple effect troughout the whole country and eventually internationally.

Thanks for stopping by and leaving your thoughts!

Have a great week!

Ilka

[Reply]

Ilka,
It’s wonderful for the industry that a degree is now offered, but I’d hate for people to think they need a degree. The beauty of our industry is that anyone can do it.

It’s gotten a bad rap because of so many people who do it so bady. It’s like any other business, you need to be choosy when approaching people you want to work with. I hope this subject is part of the curriculum taught.

If simply knowing that a degree is being offered will give this industry the respect it deserves, I’m grateful. Too many people like to complicate it, let’s hope this doesn’t add to it.

Connie

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Connie,

Unfortunately (or fortunately) there are always two sides to every coin.

On the positive site, it’s absolutely awesome that our industry gets some much deserved recognition through this.

On the negative side, people might assume they do need a degree in order to be successful in the network marketing industry.

You’re right, the beautiful thing is that people of all walks of life, degree or not, can do this business and be successful. Taking these classes however might cut down the learning curve quite a bit.

Thank you so much for your comment, Connie! I truly appreciate it.

Ilka

[Reply]

Hi Connie,

Just to be clear, the 4 year degree offered by Bethany is a Marketing degree with an “emphasis on network marketing”. You are correct in that there just isn’t 4 years of stuff you have to learn to be successful in network marketing, and we certainly don’t want to imply that.

What MLMers to need to be successful, which is sadly lacking within this profession and which such a degree can provide, is commitment. When your investment is only a $25 kit it’s so easy to quit and just walk away after the first couple of rejections. And the vast majority of networkers end up doing just that. However, when someone has invested 4 years of education into their chosen profession they tend to stick with it.

Also, Bethany will be offering a 12 hour online MLM course that will also offer real college credits. This course will likely be much more popular than the degree program.

Len Clements
MarketWave, Inc.
(consultant to Bethany College)

[Reply]

Awesome post, Ilka. It’s definitely about time :-) I can’t wait to see how quickly other schools catch up to the idea of offering NM degrees.

Thanks for the insight.

-Etieno

[Reply]

As a successful networker that has been in the industry over 10 years I love this! Also I am thinking about applying to the college. This is awesome!

[Reply]

Ilka Flood
Twitter:
Reply:

Hi Coach Darren,

Welcome to my blog, it’s a pleasure to meet you.

I am really glad that the industry is getting more and more recognition. I think it’s well overdue.

Ilka

[Reply]

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