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Don’t Stop Your Marketing During This Recession

| Posted in Recession |

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FACT: “…companies that maintained or increased their marketing throughout the 1981-82 recession saw average sales growth of 275% over the next five years! Those companies who cut their marketing saw paltry sales growth of 19% over the next five years.” _ McGraw-Hill Research

Example: During the Great Depression cereal-maker Post cut it’s advertising budget while Kellogg’s did not. Guess whose cornflakes more people eat today? Cutting corners in the wrong places can be deadly for your business.

See  my original article on this subject here.

Be a Magnet – a True Magnet

| Posted in Networking |

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By becoming a source of leads for another person, you will become a magnet for your own. Have you ever heard the expression, “the more you give, the more you get back?” Well, it’s true.

Next time you are at a networking event why don’t you ask people what their perfect customer or business associate would look like and then ask for their business card so in the event you come across such a person you can refer them back to them. (Of course really be sincere and only do this if you really have the intention of referring people back to them.) In return, most will ask for your card as well.

Be different than most people who attend those networking events like, business breakfasts or luncheons. Most of them go there with the sole purpose of pushing their own business. Stand out from the crowd and be a true Giver. It will come back to you manifold.

For example: Later when you talk to your friend, Joe, who needs a new roof, you hand him Bill’s card which you collected earlier at a business breakfast. Bill is very pleased about his new customer and repays your kindness by sending you customers in return.

Or Sue is looking for some liquid vitamins and you refer her to Lucy who just happens to be with a company that sells them..and so on.

Remember, we are farmers, not hunters. If you spread enough seeds…and nourish them you will reap a great harvest.

List Volta – The Safelist with a Twist

| Posted in Uncategorized |

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I have been a fan of Safelists ever since I started doing business online. List Volta is very different though. It’s a Safelist with a twist. It’s not only a place where you can post your ads, it’s also a social network where you can connect with like-minded people. It’s pretty cool!

List Volta is very easy to use and simple to set up. Once you join List Volta, (you can do that here)  you can immediately start advertising your business or programs.

I recommend that you at least upgrade to Pro Level so you can send out your advertising to 1000 random members of List Volta EVERY DAY! It’s very affordable (under $10 a month) and well worth it! (Yes, I do receive a little commision if you join under me – Thank You!)

If you are serious about advertising I recommend upgrading to the GOLD Level. It’s just $89.95 for the whole year and you’ll have access to send your mailings to the ENTIRE Database EVERY DAY! It’s a great value!

Once inside you can set up your profile, submit your adds, set up your banner advertising, invite your own friends or invite other members to be your friends. You can also write a blog and even post blurbs about your business. Like I said, it’s very cool!

Give it a try!

Bloggers: Avoid Getting Fined for Not Disclosing Payments

| Posted in Social Networking |

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Many of you know I’m a great fan of Kim Klaver’s. She’s always on top of things. (Btw. I do recommend joining her mailing list.) I received an email from her today about the FTC’s new regulations which take effect December 1, 2009.

According to the article, the FTC mandates that bloggers must disclose freebies or payments and testimonials must reflect typical results. No more outrageous claims that are atypical and can’t be obtained and no more hiding behind disclaimers.  The FTC will now be regulating blogging for the first time.

Read the full article here:

Please leave me your comments. I’m sure as a blogger you’ll have your own thoughts on these new regulations.

By Changing Your Thinking

| Posted in Attitude, Uncategorized |

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By Changing Your Thinking,
You change your beliefs;

When you change your beliefs,
You change your expectations;

When you change your expectations,
You change your attitude;

When you change your attitude,
You change your behavior;

When you change your behavior,
You change your performance;

When you change your performance;
You Change Your Life!

Author unknown